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Effective Edge Podcast - Taking Strategy and Design to the Next Level.

The Effective Edge Podcast is all about taking your business to the next level through strategy and design. Hang on for a fast-paced, conversational and informative look at the marketing challenges that face small businesses. New shows are posted bi-weekly on Thursday.

Show #29 - 'Sewstuff.com - A Case Study (Part 1)' (04.23.07)

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Have you ever tossed and turned all night, sleeplessly wishing that you could hear the friendly voices from the Effective Edge Podcast deconstruct a real live case study? Of course you have. And this week, that restless dream becomes a reality, as the strategy team begins their series on Sewstuff.com, beginning with their initial diagnosis and thoughts on the site's current state. Plus: newcomer Sheldon Gosine joins the crew, and an indepth look at the 21st century's budding philosophical innovators. (Length: 33:08)