When the Town of Goderich purchased a new AMI Reactor Wing Blade to bolster its municipal snow removal capabilities, Effective Edge went on-location to shoot a Profile on Professionals video and capture the versatility of this hydraulic wing blade.Read More
An industry leader in small hay bale handling equipment, Marcrest Manufacturing reached out to their longtime marketing partner, Effective Edge, for a total website rebuild. Recently launched, the new database-driven website will increase their global presence and reach new audiences and target markets.Read More
When a new Pitbull Dozer Blade customer in Missaukee County, Michigan took to the fields last fall to push silage at a 1,800 acre dairy farm, Effective Edge was on-site to interview and film the crew at Dieterman Farm Services during the busy harvest season.Read More
When Mar-Co Stone approached Effective Edge for a complete website overhaul, we knew the results would be rock solid. As a Canadian wholesale supplier of decorative stones, rocks, and landscape aggregates, Mar-Co Stone wanted a new mobile-friendly site that could truly showcase their impressive rock collections.Read More
Caring for your car takes time out of your busy schedule and it can be stressful if repairs are unexpected and costly. For customers in the Elmira area, Leroy’s Auto Care has a number of services in place to help make car care easier and more convenient.
In the spring of 2017, Leroy’s approached Effective Edge to help them develop a new brand identity, communicate their key services and create a print and social media campaign to build on their company’s success.Read More
A KingSpin, that is.
When a new product hits the lineup at AMI Attachments, it quickly develops a personality – complete with name, brand, colour scheme and decals. So with a hydraulic rotary sweeper making its way to market, it was time to get our branding wheels turning.Read More
Trusted since 1973, Way-Mar has been working with homeowners across Waterloo region to make their homes better. From full renovations to window replacements, exterior cladding systems and roofing, Way-Mar provides the skilled craftsmanship, excellent project management and unmatched expertise needed to make every home improvement a success.Read More
EFS-plastics Inc. is a recognized North American leader in the post-consumer recycled plastics industry, offering customers high-quality, customized resin products that, in many cases, make the ideal and total replacement for prime plastics.
With a new facility opening in the U.S. and a growing business at their Listowel, ON plant, EFS decided it was time to give their brand a complete overhaul and showcase their professional image and innovative spirit.
As an industry-leading North American manufacturer of quality, reliable attachments for excavators, backhoes, wheel loaders and other heavy construction equipment, AMI Attachments salutes customers who rely on their attachments every day to make their businesses even more successful. These customers embrace AMI’s philosophy for professionals – “It’s not a job. It’s a performance.”Read More
“I always tell people that necessity is the mother of invention. That’s why I invented a system that changes small bale handling to eliminate backbreaking work and allow you to work your fields more quickly and efficiently.”
Spoken like a true innovator, Marcrest Manufacturing President, Mark Horst, recognized the need for a marketing makeover to truly showcase his unique agricultural equipment that is now sold across North America as well as internationally.Read More
When Frey Building Contractors wanted to showcase their construction of Premier Equipment's 54,000 square foot dealership and head office - the largest John Deere dealer in the province - they turned to Effective Edge for a professional drone video that takes this new building to greater heights.Read More
Wallenstein Equipment has a rich history of manufacturing wood processing equipment in Waterloo Region – their first log splitters quickly gained a reputation for high quality and exceptional durability.
When Wallenstein introduced a new log splitter to its product lineup, Effective Edge had the tall task of creating a brand that measured up to the splitter’s power and versatility.Read More
When you need to make it through bad weather to plow, sand and salt the roads, it’s time to get rolling with a Viking-Cives Roller-Pro. With the introduction of this year-round multitasking roll-off truck – replacing up to five dedicated trucks – Viking-Cives turned to Effective Edge for a product video to showcase this new municipal truck’s capability to transform the snowplow industry.Read More
Step into the driver's seat, shift into gear, and take a tour of Hiller Truck Tech's new mobile-friendly website. With momentum building across North America in pursuit of automotive fuel alternatives, Hiller Truck Tech has the ability to accelerate your fleet's performance with a natural gas conversion for cleaner and higher-performance driving.Read More
When it starts to feel like a dog-eat-dog world out there, it might be time to refine and strengthen your product’s brand personality.Read More
Brace yourself - Plumwall ICF Bracing Systems has launched its line of insulated concrete form bracing products in Europe, with Effective Edge recently completing a new website dedicated to Plumwall's venture into the European construction industry.
When a company that specializes in professional industrial coatings is looking to rebrand, we know that simply applying a new coat of paint doesn’t always get the job done.Read More
Great action shots begin with great photography. And this action image of AMI Attachments’ Graptor Root Rake is no exception.Read More